TravelBackroads.Today has a new brand!
Woo Hoo!! What a way to kick off Spring and 5 years of existence (two as a business for hire)! Thanks to a very talented and good friend Michelle Gross, TBT has this new, fun and effective brand to accompany the business and marketing! She used her time and talents to help my biz get some pizzazz. Words do not describe my gratitude. It's exciting!
TB will be using both logos, as in this day and age it's not uncommon. Our logo points towards the ".today" part of the website address. She uniquely incorporated that into the design as it's important that when you search you need to add .today rather than .com.
Another new marketing event will be for Travelbackroads.today to join SD Tourism this year through SD Glacial Lakes & Prairies in the northeast region of SD. Rack cards will be placed in the seasonal tourist rest stops in SD and these rack cards (see below) will grab the attention of travelers. Because Travel Backroads uses a digital platform for marketing, having a physical copy of promotion is not something that is always done by us. This time however, it is designed to usher tourists, weekenders, destination travelers to all these little businesses that sit along the byways and highways. Also marketed are those downtown city streets and in homes, wherever they maybe. Businesses in TBT don't have to have a physical address and some businesses even take their business on the road or strictly online. We're here to market all styles of small and local business.
Again, a reminder, is that TBT can be found on smartphones. For example, if you use an iPhone, search on Safari www.travelbackroads.today. Once you find it, save the site to your home screen. It will become an App you can use on your phone and be easily accessible while you're driving down a highway, city street or planning a weekend getaway. Use it and find out for yourself how easy it is.
I am on a mission to promote business. I am on a mission to promote entrepreneurs. I'm also on a mission to drive customers through doors of those "diamonds in the rough" whose unique businesses add color and flavor to their communities or area. Come along for the ride; if you own a business contact me and let's work out a plan for you.
Excited for the Big Reveal!