What are you Passionate about?
I had another conversation the other day with a gentleman. He told me that he does not care whether he shops local or not. He does not care if his community shrivels up and dies, or not. Surely he does care somewhere inside of him. When do things become an obsession with someone? I think I have crossed over into that obsession zone. My heart kind of fell when I heard him say that so emphatically. Here I am so concerned for our small rural communities and small rural businesses, and he does not really care. Then I ask myself, why do I care so much? They say to be worried when you talk to yourself, but be very afraid when you answer yourself back! I do not know why I care so much, I just do. I suppose if our grocery stores disappear, we just do the "Amazon" thing or the new Walmart Blue Box, or Hello Fresh or Blue Apron. We can now shop and get a boxed meal and drive up to get it, or if you live a distance away, they will probably mail it to you. This too shall run its course. Entrepreneurs and big box stores have found a new niche'. Big stores especially have to remain pertinent and viable too or they are looking at bankruptcy. It is Not Easy... I thought selling Ads, Videos, "The Works" would be easy for me at Travel Backroads. It is not. Some have jumped on my bandwagon and see my vision for their businesses. I live, eat, and breathe Travel Backroads but it's not an easy thing to sell my vision to other businesses. One problem might be that I'm not a salesperson, yet this is the easiest thing in the world for me to sell. I believe in it and I am passionate about what value I am bringing to the table. We all have to find our passion. I know day in and day out you might face another day where there are few customers or the weather has shut you down again. Maybe you have had to go out of business and your dream came crashing down. Be open to working with others in your community because it is that "co-opetition" that is going to help you in the long run and the "collaboration". It is not easy day in and day out to find that passion. But I think we all just need to think back to what got us started on our dream to begin with. Joan Travel Backroads
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Travel Backroads
February 2022
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